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About Us

Guangzhou International Exhibition Co., Ltd. was established in 1990, led by China Council for the Promotion of International Trade Guangzhou Sub-Council. In February 2023, Guangzhou International Exhibition Co., Ltd.  officially became a member of the Global Association of the Exhibition Industry (UFI).


Rooted in Guangzhou, based on the Bay Area and radiating globally, Guangzhou International Exhibition Co., Ltd. has hosted nearly 100 international exhibitions of all kinds, with a total exhibition area of 3 million square meters. The company has the resources of the whole industry chain of exhibition, covering four core business sectors, including exhibition organization, forum planning, media communication and exhibition services, and is committed to becoming an integrated operator of exhibition industry that drives the high-quality development of urban economy.


Looking ahead, Guangzhou International Exhibition Co., Ltd.  will continue to improve the marketization, specialization, branding and internationalization of the exhibition industry, promote the integration and development of the exhibition industry and the main industry, and better serve enterprises and the real economy. It will cultivate world-class urban exhibition brand projects, support the construction of Guangzhou International Exhibition Capital and lead the exhibition economy in the Bay Area to take off.

Introduction of GIFE

ChinaGuangzhouInternational Finance Expo (hereinafter referred to as "GIFE"guided by Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, comprehensively implements the spirit of the 20th CPC National Congress, the Central Economic Work Conference and the National Financial Work Conference NFWC, focuses on the three major tasks of serving the real economy, preventing and controlling financial risksand deepening financial reform, continuously meets the people’s demand for financial services, provides a strong impetus for realizing the  fundamental purpose of making finance serve the real economy, promotes the financial development with Chinese characteristics, and contributes to the building of a great country and national rejuvenation with high-quality financial development. GIFE builds a China financial exhibition and forum brand with “9-in-1" multi-functions which integrates financial achievement display, financial reform publicity, financial knowledge popularization, financial scholarly communication, capital investment-investor matching, financial products trading, financial equipment trading, financial talents recruitment and financial investment promotion through the five platforms of "DisplayExchange, Cooperation, Trading and Investment Promotion" in accordance with the requirements of Scalization, Specialization, Branding and Internationalization, so as to realize the vision of “GIFE-Bridging China’s finance and the world”.


GIFE was founded in 2012, so far, twelve sessions have been held successfully in Guangzhou. GIFE is a strategic measure for Guangdong to build a strong financial province. In 2012, the Decision of the Guangdong Provincial Committee of the Communist Party of China Guangdong Provincial People's Government on Several Issues of Comprehensively Promoting the Construction of a Strong Financial Province proposed to "organize the China Guangzhou International Financial Expo to build a brand of financial exhibition and forum with international influence". In 2014, Department of Commerce of Guangdong Province and Foreign Affairs Office of the People's Government of Guangdong Province include GIFE as an important platform for the construction of the 21st Century Maritime Silk Road. In 2015, the Guangzhou Municipal Government's work report explicitly lists holding GIFE as an annual priority. In 2017, Guangzhou government's work report lists holding GIFE as an important item in building an international communication centre. In 2018, based on Opinions on the Implementation of Guangzhou's Expanding Financial Opening to the World and Improving Financial Internationalization, GIFE will serve as an important platform to promote international exchanges and cooperation in finance. In 2020, the work report of the Guangzhou Municipal Government points out that it should promote the optimization and upgrading of the service industry, continue to hold GIFE, enhance the professional service capacity and support the development of professional service platform economy. In 2021, GIFE was selected as one of the “Top 100 Exhibition Projects in Guangdong Province". In 2023, GIFE was accredited by The Global Association of the Exhibition IndustryUFI. GIFE has been included in the “Guangdong Trades Nationally” event catalog for three consecutive years (2022-2024).


The Financial Exhibition Builds A New Pattern of Opening-up. 

As a major project to build an international communication center in Guangzhou and an important platform to promote financial international exchanges and cooperation, GIFE specially sets up “Financial Communication and Cooperation Pavilion”, where domestic and foreign financial institutions appear on the same stage to exchange ideas and discuss issues. Organizations from the UK, the USA, France, Australia, Japan, Korea, Hong Kong, Macao, Taiwan and other regions participate in the exhibition, going deeper to find common ground for financial cooperation. With an exhibition area of 30,000 square meters, each session of GIFE attracts nearly 400 institutions to take part in the exhibition. The 12 sessions of GIFE have cumulatively attracted 40 countries and regions, 47 provincial and municipal delegations to participate in the exhibition, with over 1.1 million viewers.


Financial Forums Bring Together Global Wisdom. 

As one of the important annual events of the national financial industry, GIFE holds 1+N forum activities through keynote sharing, policy release, project promotion, etc., aiming to establish a dialogue mechanism and build an exchange platform. Guests invited to attend the forums to share wisdom include leaders of relevant state departments, provincial and municipal governments, as well as financial regulators, domestic and foreign famous economists, authoritative scholars and experts, heads of famous international organizations and institutions, heads of domestic and foreign financial institutions, famous entrepreneurs, media leaders, etc. In the past 12 sessions, a total of 84 high-end forums and over 240 special promotions, project presentations and roadshows have been held, bringing together more than 600 top economic celebrities from home and abroad in Guangzhou, and attracting more than 10,000 attendees in total. Experts, scholars and industry representatives have gathered here to offer advice and suggestions on financial reforms and innovative development under new circumstances and to contribute wisdom to the high-quality development of the economy. Foreign guests include James Mirrlees, a Nobel Prize winner in Economic Sciences, Anders Jonsson, Chief of Innovative Policies Development Section, Economic Cooperation and Trade Division, United Nations Economic Commission for Europe, and Chea Chanto, Governor of the National Bank of Cambodia. Other guests include Lu Lei, Li Yang, Ma Delun, Wang Guogang, Wang Xin, Wang Zhongmin, Wei Jianguo, Xia Bin, Zhang Chenghui, Zhou Yanli, etc.


Brand Activities Build A New Height of Financial Culture. 

As a symbol of regional financial culture, GIFE plays an active role in promoting exchange and integrated development of financial culture. Financial culture activities, such as Golden Ram Financial Awards, Golden Ram Financial Academic Exchange and GIFE Cup Guangdong Financial Industry Badminton Competition, are held to further strengthen the construction of financial culture in Guangdong, create a favorable environment and cultural atmosphere for the development of the financial industry, shape the brand image of Lingnan financial culture, and enhance the soft power of Guangdong's financial culture. Over the past 12 years, GIFE has become an important bridge for matching between industry and finance, achieving a total of 5.5 trillion yuan of contract signing intention. 79 new financial institutions and platforms have been granted plates. The institutions have launched nearly 2,300 preferential measures, providing around 10,000 career development opportunities for financial practitioners.


From June 21 to 23, 2024, the 13th GIFE is scheduled to be opened at Canton Fair Complex. Welcome to participate in the 13th GIFE!

Organizational Structure

Directed by:

China Banking Association

Securities Association of China

Insurance Association of China

Asset Management Association of China

China Association for Public Companies

China Futures Association

Payment & Clearing Association of China

China Trustee Association

China National Association of Finance Companies

China Micro-credit Companies Association


Supported by:

Guangdong Financial Supervisory Authority

The People's Bank of China Guangzhou Branch

China Banking and Insurance Regulatory Commission Guangdong Office

China Securities Regulatory Commission Guangdong Office

Guangzhou Municipal Local Financial Supervision and Administration 


Hosted by:

China Financial Publishing House

Guangzhou Financial Development Service Center Co.,Ltd.


Organized by:

GZIFE Investment Management Co., Ltd

Guangzhou International Exhibition Co., Ltd


Co-organized by:

The Banking Association of Guangdong

Guangdong Association of Insurance Industry

The Securities & Futures Association of Guangdong

The Listed Companies Association of Guangdong

Association of Guangdong Neeq Corporations

Guangdong Asset Management Association

The Publish Resources Exchange Association of Guangdong Province

Guangdong Credit Association

Gold Association of Guangdong Province

Guangdong Confederation of Financial Consumer Protection

Guangdong Association of Microcredit

Guangdong Financial Leasing Association

Guangdong Factors Association

Guangdong Financing Guarantee Association

Guangdong Association of Enterprises with Foreign Investment

Guangzhou Finance Association

Guangzhou Finance Professionals Association

Guangzhou Digital Finance Association

Guangzhou Green Finance Association

Guangzhou Microfinance Industry Association

Guangzhou Pawnbrokers Association

Guangzhou Private Equity Council

Guangzhou Venture Capital Association

Guangzhou Factors Association

Guangzhou Financial Leasing Industry Alliance

Guangzhou Federation of Industrial Economics 

Guangzhou Enterprise Confederation

Guangzhou Enterprise Directors Association

Guangzhou Young Entrepreneurs Association

Guangzhou Institute of Digital Finance Innovation

Media Matrix